HONG KONG,March 18,2025 -- Connect Marketplace is hosting a preview event in Hong Kong,taking place from 19-21 March 2025 at AsiaWorld-Expo.Buildingonthesuccessofits acclaimed edition in North America,the premier platform is expanding its APAC footprint through Hong Kong,opening new doors for collaboration and growth across the region.

Thoughtfully curated to serve MICE professionals,the event offers a dynamic space where thought leaders,innovators and decision-makers can connect,collaborate and inspire. Featuring its unique hosted buyer model,the Hong Kong event facilitates pre-scheduled,one-on-one meetings between top-tier suppliers and high-quality buyers,ensuring every interaction is both meaningful and productive. Over the course of three days,a series of exclusive networking events,conferences and incentives will take place,delivering a truly enriching and impactful business experience to all.

HongKong:TheHeartbeatofAsia'sMICE Landscape

Situated atthe heartof Asia,HongKong serves as an exceptional gatewayto enter one of the world'smost lucrativeand rapidly growing markets. With seamlessaccessto theGreater Bay Area,strong business ties to Mainland China and unmatched global connectivity,the city ensures that every MICE event taps into Asia's immense potential effortlessly.

Beyonditsprime location,HongKong's open-marketpolicies,lowtaxesandbusiness-friendly regulations foster an environment of innovation and competitiveness. The city's world-class MICE infrastructure,including state-of-the-art venues and advanced transportation systems,furthersolidifiesitsstatusasaleading destinationforglobal businessevents.Hosting Connect Marketplace in Hong Kong capitalizes on the city's unique advantages,offering an ideal platform for international professionals to connect and collaborate across borders.

UnmatchedExhibitorLine-up andTailoredOne-on-OneMeetings

The inaugural event will host more than 1,500 one-on-one meetings,bringing together more than5,000buyers frommorethan30countriesandregions,includingAustralia,China,India,Japan,Korea,Malaysia,Philippines,Singapore,the United States,the United Kingdom and Vietnam. Allparticipantswillenjoyabespokeexperience,withhighlytargetedandimpactful business meetings that are designed to yield tangible,long-term relationships.

Theeventwillfeatureanunrivalledexhibitor line-up,spanningairlines,hotels,resorts,tourism boards,MICEassociationsandtechnologyinnovators.Amongthedistinguishedexhibitorsare Club Med,Cathay Pacific,Qatar Airways Q.C.S.C.,Abu Dhabi Convention & Exhibition Bureau,Shanghai New International Expo Centre Co.,Ltd.,Regal Hotels International,Info SalonsTechnologyServices (HK)Limited,Shenzhen WorldExhibition&ConventionCenter,and many more.

AVibrantHubforConnectionsandThoughtLeadership

Connect Marketplace believes that business goes far beyond formal negotiations; it flourishes in dynamic environments where MICE professionals can forge lasting relationships. To foster meaningful connections,the event will present a series of conferences,panel discussions and networkingopportunities,turningtheshowfloor intoapowerhouseof innovation,knowledge exchange and collaboration.

Akeyhighlight oftheeventistheMICEconference,featuringover30distinguishedspeakers from academia,industry associations,media,business,and environmental sectors. Notable speakers include:

Prof. Kaye Chon,Dean and Chair Professor,School of Hotel and Tourism Management,The Hong Kong Polytechnic University

Waikin Wong,Regional Director,Asia Pacific,International Congress and Convention Association (ICCA)

Richard Ireland,President,SACEOS

Poman Lo,Vice Chairman and Managing Director,Regal Hotels International

Cathy Ching,SVP,Sustainability,Lifestyle,and Creative Cluster,Invest Hong Kong

Janene Wardrop MEM,Program Manager,Events,International College of Management,Sydney

Andy Winchester,APAC Travel Manager,Bloomberg

Andrew Lau,Director of ESG Advisory,Colliers

These sought-after experts will share insights on the latest trends,innovations,and future developments redefining Asia's business landscape.

In addition to these enriching sessions,professionals will enjoy exclusive networking events that blend business with leisure. Astandout experience will bethethrilling horse racingnight at the Hong Kong Jockey Club,where attendees can immerse themselves in Hong Kong's iconic horse racing culture while taking in the stunning night views of this vibrant city.

AFirst-of-Its-KindMICEExperiencein Asia

Connect Marketplace Hong Kong is proudly backed by leading industry institutions and associations,including the Hong Kong Tourism Board,AsiaWorld-Expo,and the Corporate Travel Community. Furthermore,organizations such as the Korea MICE Association,SACEOS,Meetings&Events Australia,alongwithovertenotherorganizations,recognizethe significantpotentialofthiseventinshaping thefutureoftheMICEindustryacrossAsia.With extensive support from industry members,anticipation for this ground-breaking event is building,promising to drive significant growth,innovation and collaboration toAsia's MICE industry.

Theshowisopentotradeprofessionalsandmediaonlyandvisitors mustbeaged18orabove. For more information,please visit https://www.connectmarketplacehongkong.com/.

AboutInformaMarkets

InformaMarkets creates platformsfor industries and specialist markets totrade,innovate and grow. Our portfolio is comprised of more than 550 international B2B events and brands in markets including Healthcare & Pharmaceuticals,Infrastructure,Construction & Real Estate,Fashion&Apparel,Hospitality,Food&Beverage,andHealth&Nutrition,amongothers.We providecustomersandpartners aroundtheglobewithopportunitiestoengage,experienceand do business through face-to-face exhibitions,specialist digital content and actionable data solutions. As the world's leading exhibitions organiser,we bring a diverse range of specialist markets to life,unlocking opportunities and helping them to thrive 365 days of the year. For more information,please visit www.informamarkets.com.

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